- Becoming


Concept development, art direction and graphic design for the Becoming catalogue for Boffi.

Piero Lissoni has been art director of Boffi since 1990, and over the years he has guided the company’s inimitable style, designing products, showrooms, fair stands and communications tools. Until 2019, Lissoni Graphx developed the company’s creative strategy and corporate identity, from the initial concept to the realization of catalogues, invitations, website content, video productions and advertising campaigns, as well as the conception and organization of special events.

Photographer - Duilio Bitetto, Giovanni Gastel, Mattia Parodi, Tommaso Sartori, Gianluca Vassallo

Web Design / Tommaso Cavallini; Text / Alice Caudera, Laura Cucchi, Donatella Brun; Translation / Richard Peace; Content management / Giorgia Maretta, Laura Presti, Constanza Coscia; Web development / Friweb.
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