Alpi Showroom
- Milan

2016
Fields of intervention: interior design

The new Alpi showroom is in one of Milan’s most important design districts. The displays bring out the best in Alpi woods, shown in a space of sophisticated architectural poise, where technology and craftsmanship go hand in hand. The showroom is organized in contiguous spaces, for over 250 square meters: a series of full-height panels presenting a selection of Alpi creations guide visitors to the offices and the managerial zone, screened only by glass partitions and furnished with iconic pieces of Italian design. The absolute understatement of the display space brings out the particular features of Alpi woods, the result of a fascinating production process, in which a living material like wood is enhanced through innovative technologies and an important manufacturing heritage.




Photographer - Gianluca Vassallo

Web Design / Tommaso Cavallini; Text / Alice Caudera, Laura Cucchi, Donatella Brun; Translation / Richard Peace; Content management / Giorgia Maretta, Laura Presti; Web development / Fri-web.
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