2024
Located at 135 Madison Avenue, the flagship store is the home of Design Holding’s iconic brands: B&B Italia, Flos, Louis Poulsen, Maxalto, Arclinea and Azucena.
We wanted to share the rich tapestry of New York City, where it is possible for everyone and everything to come together in a holistic manner. Consequently, we probed the essence of the iconic brands, highlighting their DNA and presenting a common ground able to accomodate and complement the design codes of each.” – Piero Lissoni
Web Design / Tommaso Cavallini; Text / Alice Caudera, Laura Cucchi, Donatella Brun; Translation / Richard Peace; Content management / Giorgia Maretta, Laura Presti, Constanza Coscia; Web development / Friweb.
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